Laura Ambrose had come from big-brand boardrooms, with L’Oréal and MYER stamped proudly on her CV. She had strategy. She had structure. But that day, faced with a sea of founders navigating the daily grit of business building, she realised something confronting: she hadn’t walked in their shoes. And imposter syndrome hit—hard.

But as she listened to their stories, a quiet shift occurred. She wasn’t there to have all the answers. She was there to create space—for clarity, connection, and real support. That moment didn’t just calm the nerves. It transformed her entire approach.

Laura left the corporate world behind and began working with small to medium businesses who were stretched thin, trying to DIY their marketing or burnt out from overpriced agency experiences. She saw what so many miss: marketing isn’t a nice-to-have—it’s a business essential. But it has to be built differently for small business.

Her solution? Step in as their marketing manager—minus the overheads. Not just with advice, but action. Strategy, content, campaigns, systems, events—done. She doesn’t parachute in with buzzwords and lock-in retainers. She rolls up her sleeves, works to their rhythm, and helps founders finally feel like their marketing is working for them, not against them.

Because Laura knows that when time is tight and funds are tighter, marketing has to be practical, human, and rooted in reality.

“Sometimes, the best marketing isn’t flashy,” she says. “It’s consistent, thoughtful, and built around what your business actually needs—not what the industry says you should be doing.”

From grassroots non-profits to regional entrepreneurs, Laura brings empathy, adaptability, and the kind of quiet confidence that founders trust. She doesn’t just deliver campaigns. She delivers clarity. She delivers momentum.

And in a world where every dollar and decision counts, Laura’s message is clear: don’t wait to feel ready. Don’t wait to be perfect. Start where you are. Market with heart. Grow with intention. And know that good marketing should always make your business feel a little lighter.